ABOUT US
ABOUT US
Srinevasan Raju (ssrine or sri), is the founder and CEO of ‘I WIN PROFITS’
He is a Professionally Qualified,
Chartered Accountant of CAANZ (Australia)
Chartered Accountant of ICAI (India)
Company Secretary of ICSI (India)
& Graduation in B.Sc (Mathematics) (India)
He has worked in Australia, Middle East, India in senior finance and company secretary roles in Medium to very big Multinational Companies.
Has worked in various Industries like, Engineering, Manufacturing, EPCM Construction, Printing, Education, Hospitality, Trading, etc
Through out his 30+ years of experience, he has TURNAROUND many Business Losses, into PROFIT earning, within a short period of 2 months itself.
He has extensive experience in IMPROVEMENT OF PROFITABILITY through Design & Implementation of Cost, Inventory, Internal Controls and Strategic Planning.
Message from CEO
Why 'I Win Profits floated
During my executive career I repeatedly encountered businesses with strong products and capable people that were underperforming because of operational inefficiencies, poor processes or declining margins.
I realized Business owners didn't need a consultant producing just producing Financial Reports & passing on the responsibility of ‘Solutions’ to Technical Managers
they need a SPECIALIST, who can investigate the Processes, DESIGN & IMPLEMENT SOLUTIONS for eliminating cost wastage by working along with the technical team.
That belief became the foundation of I WIN PROFITS.
Our Philosophy
Successful business turnaround isn't about cutting costs indiscriminately.
It's about understanding why profits are underperforming and implementing practical improvements that create sustainable long-term value.
Our Values
Integrity
Confidentiality
Practicality
Accountability
Long-term value creation
Contribution to the Society
I know how much responsibility business owners carry. Their decisions affect employees, families, suppliers and customers.
If businesses are given an helping hand by providing my expertise through a risk free fee option, I felt it is a contribution to the society - and ended up with 'NO PROFIT NO FEE - PAY ONLY SUCCESS FEE' model fee payment.
-- SSRINE --
CEO ssrine's other areas of expertise are,
IPO, LISTING, PROJECT FINANCING, BUSINESS VALUTATIONS, ACQUISITIONS
All aspects of Floating Big Projects - Complete financial plan, Capital Structuring, negotiation with FIs and Banks for Syndication of Working Capital Finance (Overdraft / CC Loans) & Long Term Finances, Construction, Procurement of Machinery & Implementation & Commissioning of Project
Evaluation of Business, Viability Study, evaluation & formalities of Business Takeovers, Acquisitions Mergers & Amalgamation. After Acquisition, Re-engineering of Process & Systems, Improvement of Finance & Internal Controls and Turning around Loss making Businesses, into Profits
COMPANY SECRETARY EXPERTISE, PUBLIC EQUITY ISSUE & LISTING ON STOCK EXCHANGES
Expertise gained in MNCs, in all aspects of Company Secretary role like, AGM/EGM, Board, Various Committees meetings, Board Papers, Minutes, Resolutions….
Raising of Funds through PUBIC SHARE ISSUE (IPO), Preparation of Prospectus, listing with Stock Exchanges.
LEGAL AGREEMENTS, BUSINESS ACQUISITIONS & MERGERS
Expertise in Drafting / Vetting / Amendments of all types of, Business & Joint Venture, Contracts.
SYSTEM SKILLS & ERP
Implemented 6 ERP Software systems, integrating various departments - for effective management and better control over processes.
REAL TIME COSTING SYSTEM
Design and Implementation of complete Costing System to arrive on Real Time Costing of Each & Every Project in many Construction and other Businesses, to identify losses at the early stage of the contract itself, so as to TURNAROUND it to Profits.
PROCESS IMPROVEMENT, CHANGE MGMT, TEAM & LEADERSHIP SKILLS
Re-Engineered & Improved the entire processes of 9 Departments (Procurement, Inventory, Production, Finished Goods, Quality, Delivery, Marketing, Human Resources, IT) of 2 big Manufacturing companies, created systems, trained 160 staffs, and as a ‘TEAM’ obtained ‘ISO 9001’ certification within 1 year.
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